Campaign Lead (Listing Management team)

Key responsibilities

• Test and develop overall digital strategy for B2B SaaS worldwide (mainly - US)
• Work on new payments, CAC, CPL, ROMI metrics
• Analyse the performance of marketing campaigns across channels (display, paid search Google Ads, paid social Facebook ads, Quora Linkedin, SEO) and provide suggestions to improve CTR and following conversions
• Do web / user flow analytics and launch experiments to improve CR, CPA, CPL
• Collaborate and set tasks for inner digital team (display, paid search, paid social, SEO)
• Set goals for each channel (in awareness, registrations or acquisitions) and evaluate the performance

What we expect from you

• Experience in go-to-market IT/SaaS (B2B is a plus) on US, European markets
• 3+ years of experience in performance/digital marketing
• English upper-intermediate is a must, working in an international team is a plus
• Google Ads or other advertising platform experienced user (there will be no hand work, but you need to have a deep understanding of how it works)
• Have an understanding of user acquisition and brand-awareness channels and tools and their performance metrics and connection
• Web & BI Analytics (Datastudio, Tableau, BQ, Inspectlet)
• Use data-driven and problem-solving approach in work, working with HADI-methodology is a plus
• Project management skills
• SEO, HTML, CPA/affiliate, CRM marketing is a plus
• Entrepreneurial spirit, “can-do” attitude, but critical thinking will be a plus :)

We offer

• This offer stands for the remote work format. Digital nomadism, #wfh - call it the way you like, and work remotely.
• Flexible working day start that would suit a night owl and an early bird alike. You can start between 9:00 am and 12:00 pm.
• Private health insurance program. Life insurance.
• Agile approach to work (we’ll gladly teach you).
• Online English classes.
• Training/online courses and workshops/conferences/books to improve your hard- and soft skills.
• Financial compensation of sports and hobbies (gym/dancing/languages/horseback riding/painting/wakeboard… and many more. It’s really up to you!)
• Corporate psychologist consultations. Mental health is as important as physical well-being.
• Awesome parties, team buildings and corporate events in different formats–both online and offline, depending on the situation in the world. We can have fun in any case! :)